Aura Ecosystem

Aura Ecosystem


Scope

Unlock innovation and efficiency with Aura Ecosystem, a fully integrated solution combining three cutting-edge platforms

Target audience

Aura Product Teams, Aura Technical Teams

What is Aura Ecosystem?

Welcome to Aura, Telefónica’s Artificial Intelligence.

Aura is the new relationship with our clients, a digital platform that understands natural language, integrates cutting-edge AI technologies and offers personalized services and experiences in real time.

Aura is available across multiple channels, apps and devices for our users to stay connected anytime, anywhere.

Visit Aura website and learn how Aura can revolutionize our customers’ experience.

Aura ecosystem components

Aura ecosystem integrates two state-of-the-art platforms, delivering unmatched efficiency, innovation and synergy.


Aura ecosystem


Aura Virtual Assistant

Aura Virtual Assistant is a cutting-edge platform that understands Telefónica customers’ needs expressed in natural language, delivering personalized services and accurate answers in real time.

Based on Microsoft skills architecture, Aura Virtual Assistant enables an effortless and flexible integration of bots across channels for building rich experiences while ensuring data privacy and security. Our platform also includes a set of use cases and prebuilt bots (as the video one) to get started instantly with it.


Aura Virtual Assistant

Access Aura Virtual Assistant documentation

ATRIA

ATRIA (Artificial Trusted Intelligence by Aura) is a platform that integrates multiple state-of-the-art AI technologies to deliver unbeatable experiences to our customers through advanced AI-driven capabilities.

ATRIA acts as an AI technologies aggregator to effortlessly develop experiences that use advanced AI capabilities, both proprietary and third-party ones, in an efficient and secure way. This enables ATRIA to deliver precise and coherent responses closely aligned with the user’s request.


ATRIA

Access ATRIA documentation